SCROLLING TO HEALTH: EVALUATING NUTRITION GUIDANCE ON SOCIAL MEDIA
Millennials, Generation Z, and Generation Alpha have witnessed tremendous growth in innovation and technology, but they have also become increasingly reliant on social media for its guidance in everyday life, especially in nutrition and health practices. While this practice is convenient and beneficial for people in a fast-paced work environment, it poses challenges in determining the credibility of information obtained from online posts. Scrolling to health: evaluating nutrition guidance on social media is therefore an insightful topic of importance and guided awareness initiative which will provide potentially valuable solutions to a common but unaddressed concern in the era we live today. The term "social media influencer" is increasingly common and is now also seen as a potential career path. Influencers serve as role models for their followers, who often emulate their lifestyle choices. As a part of a study conducted on South African students (2318) by Stellenbosch U...
